Earlier today (or yesterday) at their annual BlackBerry World 2012 conference, RIM unveil the BlackBerry 10 platform that includes initial developer toolkit for native and HTML5 software development. RIM also added that Apps developed for the platform will run on both BB smartphones and BlackBerry® PlayBook™ tablets running the Blackberry 10 platform, that will be made available in coming months.
“BlackBerry 10 builds upon the core values and exceptional user experiences that have attracted more than 77 million BlackBerry customers around the world today,” said Alec Saunders, Vice President, Developer Relations and Ecosystems Development. “Developers building for BlackBerry 10 will be able to easily create the kind of cutting-edge apps that deliver truly engaging experiences and ‘wow’ customers, whether through integration with native features and other apps like BBM or by leveraging the new signature design elements of this new and powerful mobile computing platform.”
RIM also demoed a number of concept device for the BB 10 platform and it looks like an iPhone without the home button.
It’s been a tough 2011 and the 1st quarter of 2012 is not that good for RIM, like losing a number of key board members, CEO and marketshare to Apple’s iPhone and hoards of Android powered phones. With the new BlackBerry 10 platform and refreshed new BB 10 powered devices this can change (or further break) RIM’s fortune, they still have a lock on the enterprise sector and considered as the most secured mobile platform.