ZAP is one of the 30 startup that will participate in Unilever’s Foundry programme that provides access to their corporate network as well as the Level3 co-working network.
ZAP is a cash back service that leverages terminals and phone numbers to help people get their rewards. So for companies within the ZAP network, it uses a points system rather than cash. These points can then be turned-in to buy items.
It received funding from Tony Fernandes, the Founder of the budget airline company Air Asia.
If you take a closer look, ZAP is a perfect fit for Unilever, since it could be boost the sales of Unilever brands with the help of ZAP’s cash-back/rewards program.